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Gussy grabs lightning at Bassmaster Classic
Ladson, SC – (March 27, 2023) – A week before conquering the 2023 Bassmaster Classic, Z-Man pro Jeff “Gussy” Gustafson paused a moment to reflect, perhaps clairvoyantly. “Last time we were...
DAIWA adds premium STEEZ baitcasting reel family
New STEEZ A 100 offers anglers an ultra-high-end, professional-grade baitcasting reel that merges cutting-edge design, performance, and longevity for mission-critical fishing applications
Missile Baits making Mini Magic Worm
Salem, Va. – Missile Baits is adding to their collaboration with Roboworm to make the new 4” Mini Magic Worm. The 6” Magic Worm was introduced in 2022 and already...
Knoxville: The Epicenter of Classic Vibes
PARK FALLS, Wis. – Competitive fishing’s grandest stage is coming to Knoxville, Tennessee this weekend, when the 2023 Academy Sports + Outdoors Bassmaster Classic presented by Toyota kicks off on...
Gear Review: VMC RedLine Series
WHAT IS IT? VMC RedLine Series WHAT SETS IT APART? Extra light VMC Vanadium Steel — the same material used to make Formula 1 race cars — forms the backbone...
Shimano utilizes patented technologies in new addition to freshwater lure lineup
March 16, 2023 – Charleston, SC – Shimano, a longtime manufacturer of industry-leading fishing tackle, is proud to announce expansions to its extensive lineup of freshwater hard baits. These product...
ChatterBait inventor Ron Davis goes off the cuff on radical Hellraizer surface lure
Hop in the boat with the fun-loving Ron Davis, creator of the original ChatterBait bladed jig, as he opens the vault on lure design — and riffs on his remarkable...
Tackle Tip Tuesday: Don’t be afraid of upsizing jig weight when it gets cold
In this Tackle Tip Tuesday brought to you by Mercury Marine, Brandon Lester gives his take on upsizing your jig size when the water gets colder in the winter. Anglers...
Gear Review: Z-Man HerculeZ Swimbait
WHAT IS IT? Z-Man HerculeZ Swimbait WHAT SETS IT APART? HerculeZ swimbaits are made with Z-Man’s proprietary ElaZtech construction, which ensures extreme durability and longevity, so each bait lasts longer....
