Gear

Z-Man: Frog walkers wanted

LADSON, S.C. – With an innocent little splash, the defenseless amphibian belly-flops into the drink. Powerful legs kick and recoil, scooting the frog forward. The critter pauses, re-surfaces,...

Gear Review: St. Croix Mojo Bass Carbon Cranker

Gear Review: P-Line Floroice Line

Old Town Autopilot wins "Best Of Show" at ICAST 2020

Gear Review: South Bend Long Nose Pliers

Radio: Menendez, Bowes and more

Berkley adds a trio of frog baits to its legendary lineup

Gear Review: Quantum Vapor Rods

Let’s be honest, sometimes mesh panels just don’t cut it. That is why AFTCO developed Yurei with AIR-O-MESH super breathable fabric throughout the entire shirt.

First Look: AFTCO's Yurei AIR-O-MESH performance shirt

See Photos

Gear Review: Venom Lures Mini D-K Rig Head

By Justin Brouillard

What is it?Venom Lures Mini D-K Rig HeadWhat sets it apart?Following in the footsteps of the original D-K Rig Head, the Mini rig takes it a step further and offers an even more finesse presentation...

Daily Limit: Zona brings bait from the barn

By Mike Suchan

These times call for innovation, and Mark Zona and Strike King did as much for a live Instagram presentation.

Daily Limit: ICAST Best of Category

By Mike Suchan

The New Product Showcase speaks to the innovation of all the workers in the industry.

Do bass anglers need every color of the rainbow?

By Gene Gilliland

Can bass distinguish between a watermelon lizard with black specks and one with red specks?

Daily Limit: Fostering the allure of fishing

By Mike Suchan

The great outdoors has been a respite for many during the COVID-19 pandemic, and the fishing industry is poised to take advantage.

New Biggun' and Junior Berkley Frittside baits

By Industry News

COLUMBIA, S.C. — When Berkley scientists collaborated with David Fritts to create the Berkley Frittside they knew they had a lure that was scientifically proven to catch bass, but...

Gear Review: Big Bite Baits B.F.E.

By Chris Mitchell

What is it?Big Bite Baits B.F.E.What sets it apart?Well for starters, the name, which stands for Best Flipper Ever. This is obviously a flipping bait, designed by Opens angler Bradley Hallman to be...