Hot Product Press: LiveTarget BaitBall Yearling
LiveTarget designed the BaitBall line of lures to emulate a small school of baitfish.
Schultz on minnow baits
Elite Series pro Bernie Schultz discusses his go-to minnow bait, the Rapala Scatter Rap.
Hot Product Press: Hydrowave H2
The Hydrowave H2, the next generation of fish attracting units.
Outboard maintenance tips
Once you've bought a used boat, here are some tips to maintain your outboard motor.
55 new soft baits of 2014
Check out this collection of soft baits for big bass debuting in 2014.
Hot Product Press: Zippo Rugged Lantern
This thing is waterproof, shockproof and generally foolproof. In other words, it’s right at home on your boat, even in the worst conditions.
ICAST: Abundant yet redundant
What I saw at ICAST was a lot of redundancy, and that made me wonder where this industry is headed.
Lucas is loving Berkley’s Slim Shad
One of the ways Justin Lucas is making his name known on the Elite Series this year — the Berkley Slim Shad.
Hot Product Press: Rod Runner
The Rod Runner keeps your sticks safe, at the ready and tangle-free whether you’re carrying them or stowing them in a vehicle or in your home.