Yamaha Marine unveils MyYamahaOutboards
KENNESAW, Ga. – This year, Yamaha Marine introduces MyYamahaOutboards, a new mobile app and web portal that revolutionizes the ownership experience and helps enhance customer satisfaction of Yamaha outboards. MyYamahaOutboards...
What am I seeing on my electronics?
Technology on our bass boats has come a long way in the last number of years. I’m old enough to remember when side imaging was the hottest thing going. That...
Gear Review: Shimano World Minnow
WHAT IS IT? Shimano World Minnow WHAT SETS IT APART? Shimano created a pair of suspending jerkbaits, the World Minnow and World Diver, which elevate this tantalizing technique with three...
A season with MEGA Live
Obviously, qualifying for the Bassmaster Classic is a big deal. No doubt, the event is the highlight of the fishing season for anyone lucky enough to fish it. I was...
Tackle systems: A balance of power
In competitive fishing, there is little room for error. Everything needs to be as precise as possible … especially when it comes to your equipment. With so many aspects of...
The culture of Bass Cat Boats
Bass Cat Boats is celebrating a milestone with its 50th anniversary in 2021. Take a behind scenes tour of the unique boat building culture founded on five decades of tradition.
Gear Review: Lew’s Signature Rods
WHAT IS IT? Lew’s Signature Rods WHAT SETS IT APART? Two of bass fishing’s most recognized names — Bassmaster Elite Series angler Greg Hackney and Bassmaster LIVE host Mark Zona...
Gear Review: Gill XPEL Sun Hoodie
WHAT IS IT? Gill XPEL Sun Hoodie WHAT SETS IT APART? Gill employed its expertise in technical and lifestyle apparel to create the XPEL Tec collection, which includes the men’s...