Fried fish and a country star at Zebco

Zebco Brands marketing leader John Kushnerick leaned on 20 years of employment perspective with the iconic fishing brand to reinforce the goodness of the day by asking, “At what other...

Elite pros hold on to their hats

PART I: HATS OFF TO ELITES This is Part I of a five-part series on Elite Series anglers and their relationship with hats. If you travel to certain villages south...

B.A.S.S. Nation

Holland and Campbell win Simcoe Open

ORILLIA, Ontario — High winds caused the postponement of the Bass Pro Shops Lake Simcoe Open Oct. 30, but the tournament went on the following day. Fifty-six teams entered the...

Latest Industry News

Find the highway to success

The water temperature in my neighborhood is in the 50s. That’s still a fall bite, although the bass are starting to move away from the flats and the baitfish. It’s...

B.A.S.S. Nation

Nation Championship contenders list

Below is the full list of competitors for the 2016 Academy Sports + Outdoors B.A.S.S. Nation Championship presented by Magellan Outdoors, Nov. 17-19. Click here for bios of each angler....

Gear

Gear Review: Carhartt Upland Field Jacket

What is it? Carhartt Upland Field Jacket What sets it apart? First of all, the legendary quality Carhartt is known for is at the base of this jacket’s existence. If...

A chance to win Randy Howell’s boat

Another great Bassmaster season has flown by, and it’s time once again to give away my Triton/Mercury tournament rig to one lucky Kings Home donor! This will be the sixth...

Mossy Oak Bassmaster High School presented by Academy Sports + Outdoors

High school angler moves up to Nation Championship

The storyline is becoming more commonplace with the maturing of the B.A.S.S. High School program. Teens seek to continue their passion for competing by joining collegiate teams, with some even...

B.A.S.S. Membership Swag

Join B.A.S.S

Membership Includes 1 Year Bassmaster Magazine, Plus $50 in free gear.