


Berkley
$9.99Designed by Berkley Pro Angler Justin LucasWhether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for a serious waking action. Available in 100 and 120 sizes and equipped with sharp Fusion19 hooks.

Rapala
$10.99
The RipStop tail design creates a fast ripping, hard stopping, flashing swimbait action. Its forward motion stops on a dime, with a subtle shimmy before coming to rest, then ever so slightly lifts its head with a super slow rise. Fish it like a swimbait or a jerkbait, there is no wrong way. Now in a larger size with three treble hooks, the bass are in trouble!

$8.99-$9.99
Yo-Zuriâs Crystal Minnow Premium Classic Lures have just gotten better for freshwater! Ten colors to attract all the predator fish. Five Real colors, mimicking the most popular styles of baitfish, as well as five go to colors for stained water. Available in three sizes: 3 1/2, 4 3/8 and 5 1/4 inches.

Yo-Zuri
$8.99
Yo-Zuriâs cutting edge new Knuckle Bait is designed to catch big bass. This smaller version can be rigged with smaller plastics and cast or pitched into cover, and it has a slower fall rate. With itâs unique action, itâs sure to be a game changer. This all-new wire bait is extremely versatile and can be fished in a variety of ways. It can be âslow rolledâ, ripped through underwater vegetation, bumped along the bottom and off of structure – -even a flutter fall technique. The Knuckle Bait stands upright when sitting motionless on the bottom, making it very easy to fish slow.

Terminator
$6.99
The Shudder Bait has a custom designed swimming lip, combined with a lower positioned head to create an erratic, hard pounding, sweeping action. Amplified water displacement generated by the swimming lip emulates feeding predatory fish. The lifelike interchangeable silicone skirts in baitfish patterns allows you to perfectly match any situation and the premium VMC hook and snap ensures you land âem all. The action of this bait is almost that of a Colorado bladed spinnerbait and has become a go-to presentation when faced with dirty water. Available in nine colors and in 3/8 and 1/2 ounces.

Salmo
$8.99
The Salmo Rattlinâ Hornet 3.5 is the smallest crankbait on the market with an internal long casting system, allowing you to launch this tiny bait great distances. Featuring the same aggressive fish catching wobble as the legendary Salmo Hornet, predators canât resist this special little lure. Like all Rattlinâ Hornets, the 3.5 has rattle chambers to ensure it makes its presence known. Constructed with high-impact plastic, ultrasonic body welding, and a polycarbonate lip, this bait is extremely durable. And itâs fitted with custom exclusive Mustad KVD triple grip hooks. It has a running depth of 3 1/2 feet, and comes in 14 beautifully finished colors. âThis is a very special lure, that catches predators large and small. We spent many years developing the Rattlinâ Hornet 3.5, with the goal of creating the smallest long casting crankbait. Iâm proud to say we have accomplished that goal,â said Salmo Founder Piotr Piskorski. From big to small, the Rattlinâ Hornet 3.5 catches them all. Itâs a true versatile multi-species lure, that is a must have in every tackle box.

Salmo
Introducing the ultimate shallow running bass crankbait. The Salmo Squarebill is made of proprietary foam material, which is proven to have the same characteristics as balsa wood, but with far more durability. It features a welded through wire construction and polycarbonate lip, which takes the durability factor a step further. The unique square-shaped bill allows the bait to deflect off the heaviest cover and trigger aggressive reaction strikes. The Salmo Squarebill is beautifully finished in eight proven colors. It comes in both 2- and 2 1/2-inch sizes, with running depths of 5 and 6 1/2 feet.

Big Bite Baits
Big Bite Baits is expanding on its widely popular Suicide Shad platform by introducing the Suicide Buzz. Teaming BBB’s successful Suicide Shad with a new Big Bite Buzz Head, and you have the Big Bite Baits Suicide Buzz. The Suicide Buzz is designed with a fast-rising head to get your bait on the surface with a few turns of your reel handle and is equipped with a double wire keeper to keep the Suicide Shad locked into place giving you a good solid hookup every time from the biggest bass swimming in your waters. When the bites are on top tie on a Big Bite Bait Suicide Buzz.
The Suicide Buzz will be available in two different size 1/4 and 3/8 ounces, and in four top Big Bite Baits fish-catching color combinations. Suicide Buzz package comes with one rigged bait and one spare.

Realis
$34.99
The Alabama Sub is designed to be retrieved at a variety of speeds on or near the surface. Its unique and a first from the R&D walls of Duo’s new facility. This floating A-rig (that’s correct, itâs a floating A-Rig) is flanked by four jig heads for shad trailers. And four free hinged willow leaf blade added for reflection and flash. The ABS mid-section of the rig provides mobility and buoyancy. Bringing up the rear is a unique ABS popper to cause surface plunging, boiling and popping similar to pursuant predatory fish.

Big Bite Baits
$6.99
Big Bite Bait’s new buzzbait head is also now available rigged with their Tour Toad. The buzzbait has the perfect âsqueakâ and can be easily tuned to âclackâ the head for added noise. The Tour Toad Buzz features a quick rising head and double wire keeper to hold the plastic bait in place without the use of glue. The Tour Toad Buzz comes rigged with a matching Tour Toad for the ultimate topwater combination.

Spro
The RkCrawler MD 55 crankbait was designed by Bassmaster Elite Series Angler Mike McClelland. The RkCrawler MD 55 features all the benefits of the RkCrawler 55. With a shallower dive angle bill, this bait will be able to come through rocks more like a square bill crankbait deflecting off of the cover and drawing more strikes. When the fish are shallower then 7 feet, the RkCrawler MD 55 should be your go-to RkCrawler.

LiveTarget
$14.99
LiveTargetâs Shad Commotion couples an ultra-realistic, shad profile hollow body topwater to a free-wheeling spinner blade. Precision balanced and tuned to fish at any speed, Shad Commotion is an extraordinary open water bait, and is ready to turn bass heads from coast to coast.
Shad Commotion is all business in the front. Its hollow body bristles with three-dimensional anatomy including scales, pectoral fins, gill plates and eyes, providing lifelike detail, depth, and texture to the body as it swims. Shad Commotion is armed with a custom double hook, its twin points riding close to the body to accentuate their lip-piercing power.
The party gets rolling in the back, where a Colorado spinner blade is tethered to Shad Commotionâs hollow body through a smooth-turning swivel. Twitch the lure to elicit an erratic âplunkâ from the blade, while a straight retrieve produces sound and a visual bubble trail. Accentuating the lureâs ultra-realistic body, the blade causes an irresistible commotion!

LiveTarget
$9.99-$11.49
Hollow Body Craw is the most lifelike representation of a crawfish currently available. Its biometric profile abounds with three-dimensional anatomy, including a segmented tail and thorax, eyes, antennae, and claws, providing unmatched detail, depth, and texture. A custom jighead sporting an extra-strong hook blends seamlessly with the adjacent hollow thorax, accentuating the visual deception and anchoring the lureâs snag-proof design.
Hollow Body Craw comes to life in the water. Twitch it along the bottom, and its precision-designed skirt pulses to elicit strikes. Swim it through the water column, and the skirt undulates irresistibly. Hollow Body Crawâs secret weapons, however, are its claws. Manufactured from a robust, buoyant material, the claws rise up slowly when the jig is at rest, a natural defensive posture that all living craws exhibit â right before they are attacked. An extraordinary lure for tough conditions, Hollow Body Craw masterfully provokes strikes from negative fish.

Booyah
$8.99
The Booyah Melee is a unique bladed jig that can be fished around wood and grass thanks to the design of the head and blade attachment. The polycarbonate head contains a lead core, which creates a distinctive sound when it is struck by the blade – which has a thin diameter for added vibration and action. The Melee is designed to stay down in the water column, unlike other bladed jigs that rise as they are retrieved. A long-shank hook and wire keeper make sure your trailer stays secured to the Melee.

Strike King
$7.49
For the past several years, the No. 1 selling shallow crankbait in the world has been the KVD 1.5 squarebill. It’s popularity was solidified when KVD proved its effectiveness to the world with his 2011 Bassmaster Classic win on the Louisiana Delta. Since then, it has become a tool responsible for countless wins and high finishes from club tournaments to the biggest stages in the sport every single week. The bait has evolved into four other sizes that are also winning options. But Kevin has secretly been working behind the scenes for the past few years on a new 1.5 project. He dreamed of getting his signature crankbait to depths that no other squarebill could reach. After years and many versions of prototypes, Strike King is excited to introduce the all-new KVD 1.5 Deep.
âThere is nothing that triggers bites like the hunting action of a 1.5. It has the perfect profile and unique action that gets bites everywhere. If there is a problem with it, its that it has been limited to the shallower ranges of bass habitat. But that is no longer the case,â explains four-time Bassmaster Classic Champion Kevin VanDam. âWeâve worked hard on getting the 1.5 Deep to maintain the perfect action yet dive to 10 feet. It will be a total game changer. Weâve basically extended the range and seasonality of one of the best baits ever built,â KVD added.
The new KVD 1.5 Deep is available in 25 of Kevinâs favorite fish-catching colors and will be available at better fishing tackle retailers everywhere

Strike King
$14.99
When the Strike King pros came to us asking for a new topwater, we told them that it was up to them to make it perfect. Through much testing and design, the finished product got the stamp of approval from the man himself, Kevin VanDam. The Sexy Dawg was born and has fast become a favorite of our pros and bass anglers everywhere due to itâs incredible walking action and unique sound. After a year of employing it to pursue big bass all across the country, KVD approached our design team with a new concept. One that would make the Sexy Dawg a better target for the biggest fish. That concept has become reality in the all-new KVD Mega Dawg.
âIf Iâve learned anything in my time on tour itâs that big bass prefer to eat a big meal. They expend the same energy to eat a small meal as a big one, and a predator like a giant largemouth knows how to maximize their energy. The Mega Dawg perfectly mimics the big, wounded prey that giant bass canât resist,â says 25-time event winner Kevin VanDam. âThe Mega Dawgâs size makes it cast great, it walks wide and itâs loud. It is basically designed to appeal to the senses that make a big bass mess up. If you want to catch the biggest bass where you fish, show them the Mega Dawg.â KVD adds.
The all-new KVD Mega Dawg is six inches in length and weighs in at two ounces. It comes in 10 whopper-fooling finishes. It retails for $14.99 and will be available at better fishing tackle retailers everywhere.

VMC
$2.99
Take your Neko rig to the next level with the Neko Skirt. With a two-part skirt combining living rubber and silicone material to create an incredibly realistic and unique action underwater. Conical ribs firmly anchor the weight in place without damaging the plastic and an epoxy resin end holds the skirt firmly in place. Two skirted weights per package in eight colors and weights of 1/32 â 1/8 ounces.

VMC
$4.99
The perfect hook for Texas rigging while drop shotting or finesse fishing. The adjustable fluorocarbon keeper provides versatility for a wide variety of plastics/situations. This hook has all the characteristics of the VMC Neko hook that fisherman love â a resin closed eye, wide gap, long shank and a three-degree offset point to put more fish in the boat. Available in sizes 2-2/0.

VMC
$3.99
This rig is going to be responsible for a lot of tournament wins in the near future. Taking the effectiveness of a drop shot and coupling that with the power of a Texas rig and you have the Tokyo rig. With premium components including a one-piece, solid ring connected to a premium rolling swivel allows the bait to move freely above the dropper arm, maximizing the rigâs action. A Heavy-duty wide gap forged hook for maximum strength with a three-degree offset point for increased hooking rate, and a 2 1/2-inch stainless steel dropper arm for customized rigging. Insert your preferred weight on the shaft then bend the end of the shaft with pliers to secure weight on the dropper arm. Flip, punch, pitch or cast this rig anywhere and everywhere you would fish a traditional Texas rig or jig and show the fish a presentation theyâve never seen. Two rigs per package and in sizes 2/0-5/0.

Storm
$3.99-$4.99
To compliment the current lineup of 360GT Searchbait jigs theyâll now be available in heavier weights. The 3 1/2-inch Searchbait can now be used with a 1/8- or 1/4-ounce jighead, the 4 1/2-inch with a 1/4- or 3/8-ounce jighead and the 5 1/2-inch with a 3/8- or 1/2-ounce jighead.

Gene Larew
$5.99
The Larew Pighead is a flat-faced, football-shaped âweedlessâ jighead that brings a larger hook, the best-ever bait-holder design for plastics, and a quality cable guard to Ned Rigs and other finesse-fishing applications. The hook is a Mustad 1/0 black nickel Skipjack. Bait keepers are the innovative HoldTight system that keeps plastics snugly in place without Super Glue. The stainless cable guard is the finest of its kind in this jighead category. The Pigheadâs finish is Larewâs popular Copperhead powder coat. Sizes: 1/16-, 1/10- and 1/8-ounce. Four pack.

ZMAN
How exactly does one remake a classic, already exceptional bass bait? Thatâs the self-imposed question the tackle techs at Z-Man asked themselves about a year ago, as they stood before a big white drawing board.
The objectives were clear: To re-engineer a new breed of spinnerbait. To optimize wire material, bend and metal blades so they reverberate perfect bass musicâthose powerful, low-frequency vibrations fish perceive and attack via lateral line. And to imbue the spinnerbait with a talent for tracking straight as an arrow at all times and at any retrieve speed. Plus, a few more goodies up its sleeve.


Berkley
$3.99
With Japanese inspired shape and action, the Berkley PowerBait Jester has tons of surface area to create maximum flavor. Great on wobble head jigs with optimal color design options.

Berkley
$3.99
The ever-popular Skeet Reese design has been taken to the next level. The PowerBait Pit Boss is designed to mimic both bait fish and crawfish. The unique swimming action makes this bait irresistible and is an awesome flippinâ bait.

Berkley
$6.99
Influenced by Berkley’s pro team in Japan. Unique tail and compelling leg actions are sure to draw fish to strike.

Livingston Lures
$7.99
The Slingshot combines the tight vibration and flutter-fall attraction of the best lipless crankbaits; the enticing, tail-flapping action of a soft plastic swimbait; and the natural acoustic draw of Livingtonâs EBSTM. With its elongated profile, this âfleeing bait imitatorâ will entice a variety of fresh water or saltwater speciesâand excel as a shad imitation when fished over deep schools of bass. Simply cast the Slingshot, and let it flutter to the bottom as EBS automatically activates. Then lift, crank, drop and repeat. The Slingshotâs âInspired by Natureâ electronic baitfish sound technology produces an attraction fish canât resist.

Culprit
$5.29
“The 7-inch Culprit Water Dragon features flared gills, extra body detail and contour to produce light refraction. The larger rear legs produce more action on the drop. Flat spot on tail provides lively action. The Water Dragon is designed to impress. From head to tail and with form, function and many more action-features than a standard lizard. First the head is designed with gills and gill filaments for a new look and extra gliding function on Carolina rigs. The body is filled with detail and contour to make a more realistic presentation, reflecting light in many directions and breaking up the image. A lateral line is also incorporated that can be easily adapted with a marker-style pen for added color along with a large flat spot on the tail.
The rear legs were designed larger than the front for more action, especially in a nose-down posture while Texas-rigged. The heavier rear half of the lure allows the bait to be cast and pitched more accurately and provides additional flotation for Carolina and Texas rigs. This bait literally waves at the fish on a Texas rig — taunting them.

Storm
$5.49
This new swimbait has a molded diving lip that adds a crankbait action and depth control. Exclusive VMC hook with extended âlegâ on line tie to further enhance the action. A 60-degree angle keeps the lure swimming perfectly and a life-like rattling jig head provides an un-rivaled presentation. The Swimmer jig head has an optional hanger on the bottom which allows customization with stinger hooks or blades. Like all of the 360GT bodies, the 360GT Searchbait Swimmer has entry and exit marks for the hook which make it the easiest swimbait to rig perfectly every time. Each package contains a pre-rigged Swimmer with 2 extra bodies.

Realis
$11.99
Looking for a niche bait? The Namazu Frog is a top water sensation. Another Adachi R&D concept, the uses dual opposing actions which creates significant surface action. The crawler bill allows the lure to surface-walk and roll providing a wake that leaves the body. The rear region of the lure creates a faster turbulence as the lure moves forward by incorporating a thin perforated penny shape tail. The slower the lure is retrieved the more displacement. Unlike many top water lures the Namazu utilizes a soft tapering body that works to hide the dual hooks from vegetation, Yet the body will compress once taken allowing the hooks to penetrate. The unique and compact Namazu is like having the best of both worlds a grass or open water bait that will give top water anglers more in their arsenal.

Yum
$2.99
The Tip Toad was built to take over the buzz frog game by combining multiple features. The realistic design of the Tip Toad allows it plane quickly. The precisely-placed tails and feet provide maximum water displacement which creates a unique sound equivalent to fleeing prey. Rigging the Tip Toad is as easy thanks to the hook bend placement notches that perfectly fit a 4/0 or 5/0 frog hook. Arriving in ten pro-selected color patterns, the Yum Tip Toad is sure to be a mainstay with topwater anglers.

Missile
$3.99
The Bomb Shot is a 4-inch bait that is based on the super popular D Bomb shape with a ribbed body and a thin beaver shaped tail. The solid head makes for rigging options of nose hooking or Texas rigging. Once in the water, the Bomb Shot will not stop shimmying or quivering. The Bomb Shot will be available in 10 different colors including three new ones to the Missile Baits brand. The Bomb Shot baits will come in a 15 pack and have a suggested retail price of $3.99.

Z-Man
$4.49
Advancing the Ned Rig into the realm of realism, Z-Man has revealed its next-gen finesse bait, the TRD CrawZ. Anatomical elements of the CrawZ boost visual appeal and enable crayfish-centric propulsion. A flared, tucked-under tail and flat belly accentuate gliding action on the descentâthe same subtle hover-drop motion preferred by finesse fans. Beady little crayfish eyes, segmented thorax and true-to-life swimmerets elevate eye candy and add secondary layers of movement. Bulbous, buoyant claws float away from the baitâs body at rest and flap with twitches of the rodtip–a near-perfect mimic of a crayfishâs natural defensive reaction.
Composed of Z-Manâs popular, progressive ElaZtech material, the Finesse TRD CrawZ boasts unbelievable durability, surprising softness and high relative buoyancyâa property that breathes life and realism into the finesse crawfish bait. Available in six-packs in ten radical patterns, including Canada Craw, Molting Craw and The Deal, Z-Manâs 2 1/2-inch Finesse TRD CrawZ lands at outdoor retailers in July.

Bobby Garland
$3.79
Many bass anglers are on to the fact that some crappie baits are ideal for the popular bass finesse rigs ⦠and the new Bobby Garland Slab HuntâR might be the best match yet. The 2 1/4-inch Slab HuntâR Minnow has a bulkier profile than typical minnow-style baits and has a unique tail that is constantly moving. Its body has ribs for vibration and the holding of gel scents. Thereâs an insertion mark behind the last rib for placement of an optional rattle into the solid body. These combinations, plus the larger profile, serve up sight, sound and smell in a baitfish imitation available in great colors. Ten per bag.


Abu Garcia
$299
The new Abu Garcia Revo Rocket packs a punch when it comes to delivering high speed performance. Featuring our new 10.1:1 rocket gear ratio and delivering 41 inches line per turn, the new Revo Rocket gives anglers speed, compact design and power all in one package.

Abu Garcia
$279
For all heavy-duty applications, the Abu Garcia Revo Beast delivers high performance features specifically engineered for casting larger baits and fighting hard pulling fish. The Power Stack Carbon Matrix Drag System includes an additional carbon washer set to give you 30 pounds of drag pressure.

Abu Garcia
$149.95
Mike Iaconelli, one of the most recognized professional freshwater bass anglers, and Abu Garcia have teamed up to create a unique series of Ike designed products tailored to the avid bass angler. The new Abu Garcia Revo Ike Series low profile reels are designed with two gear ratios to cover different fishing techniques.

Utilizing a microcomputer to control brake force at every moment of the cast, Shimano brings it I-DC4 digital control technology to a new series of Curado baitcasting reels. Built upon a reel already known for its durability, dependability, and versatility, the new Shimano Curado DC reels will quickly allow all anglers to cast smarter by monitoring spool speed 1,000 times every second and applying the perfect amount of braking to prevent backlash and maximize distance. Being introduced at ICAST 2018 and available in August, the DC series include the Curado DC150 and left-hand retrieve DC151 with 6.2:1 gear ratios – 26 inches per crank (IPC), the Curado 150HG and 151HG with 7.4:1 gear ratios and 31 IPC, and the even higher speed Curado 150XG and 151XG with 8.5:1 gear ratios and 36 IPC.With the I-DC4 braking technology, anglers can fish a variety of lures and in any weather conditions, with limited-to-no adjustments to the reel. There are four external adjustable brake settings depending on fishing situations. The settings are âmax distance modeâ for ultra-long casts in calmer conditions; a âbraid/mono modeâ when using those types of lines on the reel; a âfluorocarbon modeâ that is best when using these stiffer lines; and a âskipping modeâ for putting lure in hard-to-reach spots like under docks or when flipping brushpiles.
Designed within the Curado series, the new DC reels include key Shimano features including MicroModule gears, rigid HAGANE body, CI4+ material sideplate, X-Ship and A-RB anti-rust bearings. All six reels will hold up to 105 yards of 40-pound test PowerPro braid, or up to 90 yards of 14-pound test mono. Paying homage to its Curado roots with green accents to the handle and spool, the reels retail for $249.99

Quantum
$99.99
Accurist has long been a top selling reel for Quantum, and now the latest S3 version adds a super easy to use external ACS 3.0 cast control dial that allows for precision adjustments, no matter the lure weight or wind conditions, to promise even greater popularity among anglers.
Instead of cheaper, less hardy, graphite frames often used at this $99 price point, anglers will truly appreciate the tough yet lightweight feel of Accurist S3âs all-aluminum frame. Plus, CNC machining of critical mounting locations for gears and bearings keep the gear train in perfect alignment.

Anglers looking for a simply versatile, lightweight and durable baitcasting reel, Shimano new SLX reels are the one more fish, one more cast, canât stop fishing option. The series is offered in six models in three different gear ratios, including the 6.31: SLX150 and left-hand retrieve SLX151, the high-speed SLX150HG and 151HG with 7.2:1 gears, and the SLX150XG and 151XG with extra high speed 8.2:1.
Designed around Shimanoâs HAGANE body concept – meaning a solid and precise aluminum frame, the compact body still allows for plenty of line capacity – up to 105 yards of 40-pound test PowerPro braid. Shimanoâ proven Variable Brake System provides spool and casting control, while each comes with a âCurado K typeâ long handle with power handle knobs. Even with the aluminum frame and durable brass gears, each reel weighs in at a light 6.9-ounces. $99.99

Lews
$349.95
Combining a one-piece aluminum frame and aluminum side plates with Titanium composition, this reel is the lightest, toughest reel ever produced by the legendary Lewâs brand to date. Hard aluminum alloy Speed Gears that have been cut on the finest Hamai CNC gear hobbing machine provide precision gear mesh that maximizes smoothness and durability. A premium 11 bearing system with double-shielded Stainless-Steel ball bearings and a Zero Reverse one-way clutch bearing add to the smoothness and durability of this reel.
Not only is the new Pro-Ti SLP light and tough, but itâs also extremely user friendly to make the
anglerâs day on the water a success. The proprietary brake shoe geometry of the externally adjustable six-pin, 27-position QuietCast Adjustable Centrifugal Braking System (ACB) means a quieter and smoother braking system. The exclusive and patented Speed Dial line indicator means no more forgetting what type of line is spooled on each reel, and the patented Speed Keeper hook keeper provides a convenient place to keep baits at the ready when not in use.

Cadence
$119.99
The Cadence CS10 is engineered to deliver a premium reel at a higher value than competitors. The ultra-lightweight spinning reel design is made possible by its lightweight magnesium frame, spinning a lighter carbon rotor all gliding on 11 corrosion resistant bearings. The braid ready aluminum spool houses a carbon fiber drag system that delivers even pressure, and the carbon handle with ergonomic EVA knob provides even smoother handling.


Abu Garcia
Abu Garcia has worked directly with Mike Iaconelli to design and dial in specific rod actions that cater to the tournament angler. For the Power series of casting rods and the Finesse series of spinning rods, the blank construction consists of 36-ton high modulus graphite. For the Delay series of casting rods, the blank construction consists of unique high strain glass (HSG) ideal for crankbait fishing.

St. Croix
$150
New for 2019, the Mojo Yak is available in two casting and six spinning models, ranging from 7-foot to 7 feet 6 inches in medium-light, medium and medium-heavy powers, these fast-action rods deliver the backbone to hoist fish up from water level and the sensitivity to understand exactly where your lure lies underwater.

St. Croix
$260
Award-winning Legend Glass rods have completely redefined performance in the crankbait category. New for 2019, the 7-foot 2-inch medium-power, moderate action spinning model (LGS72MM) is the perfect rod for smaller crankbaits and lighter line, designed to handle small-to-medium crankbaits including square bills and similarly sized bladed jigs.

Cadence
$79.99
The Cadence CR7 series of rods are among the lightest rods under $100. The blanks are constructed from 40-ton carbon allowing our engineers the ability to keep the weight extremely light while still offering the angler enough strength to land that fish of a lifetime.

With versatile actions, and in lengths and power for nearly every bass fishing technique, Shimano new SLX rods offer tournament lever performance for every bass angler. Made with 24-ton carbon blanks and featuring a Titanium Oxide semi-micro guide train, the SLX series includes nine casting rods from medium power, extra-fast action 6-foot, 10-inch lengths to heavy power, medium-fast action 7-foot, 10-inch flipping rods – and seven spinning rods including medium-light to medium heavy power in 6 feed, 9 inches and 7-foot lengths. $99.99

Zebco
$39.99
This new cutting edge 3-bearing reel design by Zebco brings an attractive and on-trend style to the spincast market. SureGrip tactile rod handles provide style and all-day comfort while on the water, and a stainless reel front cover provides added durability that Zebco is famous for.

Zebco
$139.99
The fastest spincast reel EVER is now available as a combo, paired with a lightweight IM8 rod featuring WinnGrip handles for all-weather comfort and tactile grip. The reel sports a CNC-machined high speed drive gear yielding 29.6″” of line recovery per handle turn, faster than a 6.3:1 baitcast reel and faster than most spinning reels.

Quantum
$149.99
With a 90mm handle for extra cranking power, zero-friction pinion design, IM8 graphite rod and Aluminum oxide guides, this combo is deal for a variety of fishing techniques. The unique SureGrip gripping surface, gives the angler a secure and comfortable grip in all weather conditions. The reel features a 7.0:1 gear ratio, one-piece aluminum frame and the PT ACS 3.0 cast control system. Equipped with a Flippinâ Switch for pitching, flipping, and trolling techniques.

Quantum
$99.99
Back-to-back Bassmaster Classic Champion, Jordan Lee, only uses the best. His go-to rod comes in eight unique lengths and actions with HSX60 graphite construction, ECS style reel seat, Aluminum oxide guides and a cork handle.

KastKing
$109.98
KastKing Speed Demon Pro Tournament Series Bass Fishing Rods are manufactured with Elite Carbon high modulus one-piece blanks, world-renowned Fuji guides and reel seats, Winn Grips, in 15 technique specific length and actions and include spinning and casting models. They are designed to take anglers to a new level of the sport.
Each KastKing Speed Demon Pro Tournament Series Bass Fishing Rod action is based on years of experience and elite angler input to ensure that each model is precisely built to deliver uncompromising performance for each specific technique. Everything from the rod weight, action and length of the handles are carefully considered to build Speed Demon Pro rods. There are currently 15 models including four spinning and 11 casting models all in one-piece designs.

Lew’s
$279
Built on the popular LFS (Lighter, Faster, Stronger) platform, the new Custom Black baitcast reel features a one-piece aluminum frame with graphite side plates, a premium 10-bearing system with stainless steel double shielded bearings, as well as high strength solid brass Speed Gears.
Paired with the Custom Black LFS, the new Custom Black Speed Stick features a one-piece HM50 Tour Grade graphite blank with Nanotechnology which sports American Tackle Microwave guide with Nanolite inserts for less wind knots and longer casts. Just above the Winn Dri-Tac split grip is the new Lewâs exclusive VTR System (Vibration Transfer Ring), which provides direct contact with the rod blank to transfer vibration directly to the anglerâs hands.
The new Team Lewâs Custom Black LFS baitcast combo is offered in either 7-foot medium or 7-foot, 3-inch medium-heavy power Custom Black rods, paired with either a right or left handed 7.5:1 gear ratio


Humminbird
$1,199-$2,299
The award-winning Humminbird SOLIX Series now includes a model with a 10-inch screen, Humminbird Basemap, and exclusive features such as Cross Touch Interface, Mega Imaging, CHIRP Digital Sonar, AutoChart Live, Bluetooth connectivity and i-Pilot Link compatibility. The Solix 10 has two models: Solix 10 Mega SI CHIRP GPS and Solix 10 CHIRP GPS. Humminbirdâs ultra-clear Mega Imaging is the first Down and Side Imaging technology to enter the megahertz range with performance thatâs nearly three times greater than traditional 455 kHz frequencies. It results in the clearest, sharpest on-screen images ever seen. Humminbirdâs Cross Touch interface allows anglers to operate the fish finder via touchscreen or with the touchpad. Users can customize the screen with up to four independent viewing panes. Humminbird Basemap showcases freshwater depth contours in 10- and 20-foot increments for more than 10,000 American lakes, and precise coverage of the entire U.S. coastline thanks to NOAA-based charts. The Basemap also includes navigational aids, marker buoys, depths, points of interest and launch locations. AutoChart Live allows anglers to map and save depth contours, bottom hardness and vegetation data on any body of water and is also compatible with i-Pilot Link from Minn Kota for the utmost in boat control.

Humminbird
Free
The new Humminbird FishSmart app puts the power of LakeMaster mapping in anglersâ hands and delivers a more convenient path to software updates for Humminbird fishfinders. Operating through a clean, intuitive interface and working with a deviceâs GPS, FishSmart allows users to view their precise location. But the true power of FishSmart is revealed when itâs used in conjunction with a high definition LakeMaster map. LakeMaster offers accurate and detailed cartography maps for anglers. Within the app, users can purchase and download any of the 1,500+ high definition LakeMaster maps. From there, they can highlight depth contours and shallow water, offset the water depth based on seasonal changes, and mark waypoints or routes. The app is helpful on the water and it serves as a resource while preparing for fishing trips or tournaments. FishSmart is available as a free download in the app store for Apple and Android users.

Berkley
$13.99/165 yd. spool
Strength and reliability play an important role in selecting a braided line, which is why many anglers typically use braided lines comprised of either four or eight strands. The new Berkley x5 and x9 braided lines take strength and reliability to the next level by adding another strand, respectively, all while keeping the same diameter as traditional four- and eight-carrier braids. Available in 8-80 lb. test.

Minn Kota
$59-$84
Minn Kota introduces new portable digital chargers featuring microprocessor technology to optimize charging and extend battery life. The new Minn Kota 5- or 10-Amp portable chargers sense the outside temperature and automatically adjust the charge profile, ensuring a faster, more precise charge every time. Anglers benefit from extended battery life, maximum power for cranking and improved cycle life for their marine electronics.

Berkley
$17.99/165 yd. spool
Strength and reliability play an important role in selecting a braided line, which is why many anglers typically use braided lines comprised of either four or eight strands. The new Berkley x5 and x9 braided lines take strength and reliability to the next level by adding another strand, respectively, all while keeping the same diameter as traditional four- and eight-carrier braids. Available in 8-100 lb. test.

Garmin
$1499
Panoptix LiveScope is the first and only live real-time scanning sonar. It gives anglers easy-to-interpret live scanning sonar images of structure, bait and fish swimming below and all around the boat, even when itâs stationary. LiveScope features two modes in one transducer â LiveScope Down and LiveScope Forward â and can easily be adjusted to fit the anglerâs fishing techniques. Simply point the LiveScope transducer down to see directly below the boat, or forward to see around the boat. Either view provides incredibly sharp, real-time scanning sonar images up to 200 feet down or away from the boat, and the view automatically changes on your compatible Garmin chartplotter screen.
LiveScope is also equipped with an attitude heading reference system (AHRS) that constantly adjusts sonar beams to compensate for boat motion, so even in rough conditions, anglers will still see a steady sonar image. The Panoptix LiveScope scanning sonar system includes a compact GLS 10 sonar black box with an LVS32 transducer and a simple plug-and-play Garmin Marine Network connector for easy installation and integration with a compatible Garmin chartplotter. A trolling motor barrel and shaft mounting kit and a transom mounting kit are also included.

Fusion$649
The Fusion RA770 is the flagship of the new Apollo Series and the worldâs first purpose-built marine entertainment system with a one-piece glass touchscreen display, built-in Wi-Fi streaming, Digital Signal Processing Technology (DSP) and PartyBus capabilities. Featuring a brilliant, optically bonded, full-color LCD display, the RA770âs one-piece glass touchscreen makes trying to locate the correct button a thing of the past. Users can simply tap the screen to pause and play, or swipe through a playlist to find their favorite song.
The Apollo Series is the pinnacle of sound quality; it harnesses the power of Fusion DSP, providing premium audio delivery to all speakers in any environment. Precisely calculated loudness curves optimized for the human ear ensure excellent audio delivery at every volume level â giving full-range sound whether the volume is turned all the way up or all the way down.
PartyBus gives boaters the power to command the party across the whole boat or quietly relax in a single cabin, regardless of othersâ preferences. Each additional PartyBus enabled stereo gives the option to join Party Mode and play the same perfectly synced audio source through the entire vessel. Boaters can also opt into Personal Mode and listen from the stereo in their zone of choice without disrupting Party Mode in the other areas of the vessel.

SIMRAD
$10,999
One of the most revolutionary innovations in sonar technology to hit the market this year is FishReveal on Simrad NSO24 evo3. A massive leap forward in fish-finding technology, FishReveal allows anglers to quickly and easily discover how fish orient themselves in and around cover and structure, with clearly defined fish arches. Unlike traditional CHIRP sonar views that provide strong fish targets but lack refined structure detail, or DownScan Imaging that provides photo-like images of bottom and structure details but show fish targets as tiny dots; FishReveal Smart Target Viewing combines the best data from both technologies, eliminating the need for split-screen viewing and interpretation.
The NSO24 evo3 display is powered by a high-performance iMX6 quad-core processor that takes responsiveness to a new level with quicker chart redraws, the fastest updates and instant response to every tap of the touchscreen. The processor can easily power current Simrad system technology like Halo Pulse Compression Radar, the S5100 CHIRP sounder module, ForwardScan forward-looking sonar and StructureScan 3D sonar imaging, with power to spare for any future high-performance innovations.

Aqua-Vu
$349.99
Where sonar provides clues, an underwater camera reveals real-life answers. Both tools belong in the boat and in your ice fishing shelter. And now, thanks to a new device from Aqua-Vu, anglers can see all perspectives of the underwater world on a single screen. The Multi-Vu XD Underwater Camera Adaptor System instantly adds underwater video functionality to your boatâs sonar, or a TV or video monitor inside your large ice fishing shelter.
Coupled with the Multi-Vu XD System, any sonar or TV equipped with an analog video input can be immediately transformed into a clear, colorful underwater viewer. Compatible sonar systems include products from Lowrance, Garmin and Raymarine.
The complete Multi-Vu Underwater Viewing Adaptor System features a high-res (600 lines of resolution) Aqua-Vu Color Underwater Video Camera with adjustable IR lighting, exclusive XD Camera Housing, 75 feet of 200-pound-test cable with Cable Wrap and waterproof Multi-Vu Control Module with 12-volt power cable.

Aqua-Vu
$229.99
Major value and breathtaking live underwater video come together in one ultra-portable, easy- to-use underwater viewing system. The micro Stealth comes complete with a 4.3-inch high-resolution color LCD connected to 50-feet of reinforced cable and a super stealthy micro® underwater camera. State of the art viewscreen and camera optics deliver the sharpest, clearest, most colorful underwater image available in an economically priced viewing system. The magnetic battery charger assures the whole system is IP67 waterproof. Micro camera system includes clip-on ballast weight and two separate, adjustable viewing fins for trolling/drifting and for ice fishing. Internal Lithium-ion battery powers the micro camera system for up to five hours.

Minn Kota
$1,899-$2,499
The new Minn Kota Talon is the only shallow-water anchor that gives anglers control from anywhere in the boat. The Talon comes in a variety of depth sizes including the new 15-foot version, the deepest shallow-water anchor ever made. The Talon can be activated by anglers anywhere in the boat in five different ways. The newest way utilizes Bluetooth communication to pair the Talon with Humminbird units on the boat for total boat control on one console.

Rapala
$19.99
Spring loaded retractable ruler for easy storage with oversized, easy to read numbers, in 1/2-inch increments up to 60 inches. It has a non-reflective surface to ensure lengths show in photos, made from a long-lasting, UV protected, waterproof material. To frost the cake it has a flip-up nose board for accurate measuring.

Star brite
$19.99
Star brite Heavy-Duty Premium Restorer Wax is formulated to remove medium to heavy chalk and oxidation without hard rubbing or buffing. In addition to restoring the shine to faded fiberglass, it contains durable polymers to seal and protect the treated surface, as well as UV inhibitors to help prevent fading. Premium Restorer can be applied by hand or with a buffer; it quickly dries to a haze that can be easily wiped off. Because the formula is not as aggressive as a rubbing compound, it can be used without removing excessive amounts of gelcoat.

Star brite
$2.99 (each)
Star briteâs Magic Sponge delivers instant scuff-removing power in a compact package. The two-sided pad is made of micro-bubbled cleaning compounds that can be used dry or slightly moist to remove scuff marks, dirt, grime and stains from vinyl and fiberglass surfaces without scratching. The center spine allows maximum cleaning power and longer life. The Magic Sponge is also great for use around the shop, home and RVs on countertops, appliances, baseboards, walls, showers, tubs and tiles.

Lure Lock
$34.99, $29.99 and $24.99 respectively.
The new Lure Locker is constructed out of durable ABS plastic and will securely store up to five Lure Lock cases, keeping them in place and ready to grab and go fishing. The Lure Locker is available in three models, the LL1-L, LL2-L and LL3-L; each precisely designed to accept its corresponding Lure Lock case, the LL1, LL2 or LL3. What also makes the Lure Locker unique is that it can be easily hung on a wall or pegboard, keeping your Lure Lock cases off the ground and at eye level, allowing for you to easily identify the needed tackle for your next fishing trip.

Lure Lock
$15.99, $17.99 and $19.99
Lure Lock has taken the standard plastic utility box and placed its proprietary ElasTak gel into the bottom of the trays which secures terminal tackle and protects baits and lures. The Lure Lock system is simple to use â just place your tackle on the ElasTak gel and it will remain secure and in place. Even when the Lure Lock boxes are turned upside down or shaken, the tackle stays perfectly in place. Each case is constructed in the USA of heavy duty clear and pure polypropylene plastic and features easy-to-open green latches and comes with easy to snap-a-part dividers. Lure Lock boxes come in three sizes LL1, LL2 and LL3 and are available in variations featuring one to four cavities depending on the size box.

Sufix
12.99
Is this braid or mono? Itâs a little bit of both and the result is the most abrasion resistant, supple and sensitive monofilament ever. Advance mono provides 50 percent lower stretch than standard monofilament, incredible abrasion resistance, superior sensitivity, smooth long casting, unbeatable knot strength and low memory. Following in the footsteps of 832 Advanced Superline, Sufix now revolutionizes the monofilament world with a line that has superior abrasion resistance, yet is extremely supple and sensitive. Available in 4-, 6-, 8-, 10-, 12-, 14-, 17-, 20- and 25-pound test in 330 yard spools.


Yeti
$299.99
The Panga Backpack is an airtight citadel merging the durability of the Panga Duffel with a tried-and-true backpack design. Its ergonomic DryHaul Shoulder Straps offer extra carrying comfort, while the removable chest straps and waist belt provide added stability and security while you trek. And no need to carry it over your head while you wade or blink an eye if left out in the rain, because it’s a 100 percent waterproof gear fortress equipped to outperform any other backpack out there.

Yeti
399.99
Yeti Nation spoke and we listened. Our first-ever Yeti cooler on wheels is the answer to taking Tundra’s legendary toughness and unmatched insulation power the extra mile. And nothing was sacrificed in the making of this cold-holding powerhouse, ensuring the Haul lives up to the Tundra name. The Tundra Haul is now the toughest cooler on two wheels.

Sunline
Sunline has once again set the mark in the braided line market with its newest introduction of XPlasma Asegai. Xplasma Asegai is an 8-strand braided line using Izanas braided line construction and is the first braided line to be made with Sunlineâs patented P-Ion process technology. This results in a braided line that has a slicker surface, creating less friction when passing through the rods line guides increasing casting distance, and cutting down on line noise. It is manufactured with strong water repelling characteristics and has improved abrasion resistance increasing the lines performance.

Seagar
$29.99
Seaguar Smackdown is an eight-carrier braided line, manufactured with a high-density weave to give it an extremely round profile and an incredibly smooth finish. Youâll appreciate those differences every time you present a bait with Smackdown spooled on your reel, advantages that let you cover more water with every cast, so you can catch more fish each trip. Smackdownâs slick finish also makes it remarkably quiet through the rodâs line guides and eliminates wind knots. Smackdown is truly the ultimate braided line for bass anglers.
Seaguar Smackdown â Flash Green assembles all of Smackdownâs key advantages and capabilities into a high-visibility braided line that is perfect for finesse applications and other times that strikes are detected not by feel, but by sight. Combine Smackdown â Flash Green with a Seaguar 100 percent fluorocarbon leader to enjoy the best of both worlds: slick, strong, and highly visible above the water; supple, abrasion-resistant, and nearly invisible below.
Seaguar Smackdown â Flash Green will be available in four popular tests, ranging from 10-pound test (2-pound mono diameter equivalent) to 30-pound test (8-pound mono equivalent) in 150-yard spools. Look for Smackdown â Flash Green on shelves in early 2019 with MSRP .

Seagar
$29.99
Smackdown is Seaguarâs eight-carrier braided line, sporting a high-density weave and an extremely round profile, making it exceptionally slick. Itâs a difference that bass anglers will notice the first time that they present a bait with Smackdown spooled on their reel, a Seaguar exclusive feature that lets you cover more water with every cast so you can catch more fish each trip. That same slickness also makes Smackdown remarkably quiet as it passes through the rodâs line guides, and eliminates the wind knots that are commonplace with lesser braids. Smackdown is truly the ultimate braided line for a wide variety of everyday bass-centric applications.
Seaguar Smackdown â Stealth Grey packages all of Smackdownâs key features and capabilities into an extremely low visibility line that makes presentations appear more natural and is perfect for challenging fishing conditions, like clear water, cold water, or heavily pressured fish. Anglers no longer need to choose between stealth and strength â Smackdown Stealth Gray provides everything they need.

Kast King
$18.98 to $22.98
“KastKingâs exclusive biodegradable BioSpool, which was developed as part of the KastKing brandâs conservation agenda. KastKing four-carrier KastPro in an aggressive diamond-weave braid pattern comes in 300-yard spools in green, blue, black, hi-vis yellow, and pink all with extremely high fade resistance in 6- through 80-pound test in all sizes except pink, which goes to 40-pound test. KastPro is manufactured and tested in KastKingâs USA ISO 9001 and Aerospace AS 9100 certified facility to ensure the highest quality possible. It is field tested and approved by Bassmaster Elite anglers, professional fishing guides, charter boat captains, and select Team KastKing Pro Staff members.
KastPro is coated to be color fast and has better abrasion resistance. The KastKing KastPro process uses a bio solvent based coating that penetrates and wicks into the braid for a more uniform coating with better color, coating life, and increased abrasion resistance.
KastPro Spectra braidâs round, smooth finish delivers long, easy casts for both freshwater and saltwater fishing. It leads the industry with the thinnest possible diameters per rated breaking strength in a 4-strand braided fishing line.

MotorMate
$115.95 – $129.95.
MotorMateâs new colors are now available in Red and Blue for the Yamaha 4-stroke 115HP â 250HP SHO motors. MotorMate is made in the USA using marine-grade stainless steel and has high-impact nylon end caps. MotorMate comes with a lifetime warranty and is used by several top fishing professionals.

Erupt Fishing
$39.99
RTD Rod Threading Device solves all the usual headaches associated with threading line through rod guides. The designâs patent-pending technology uses no batteries or other power source. The line attaches to the bobbin with a simple tug and then the RTD self-centers itself to feed the line through each guide as it is advanced by hand up or down the rod. It works with all traditional guides and threads a rod in mere seconds. Compact size fits tackle trays. Molded and aluminum models available.”

Plano
$59.99
Putting modern and convenient tackle solutions into perspective is easy when you look at the new Plano E-Series Tackle Backpacks. These packs are fashionable and while they may likely help you blend in with a crowd of hikers, students, or commuters, the engineers at Plano also understand the benefits of strength and comfort when carrying things on your back. On-the-go anglers will appreciate that these packs will help organize and hold everything from sunglasses and refreshments, to all of their tackle.

Hobie
$365
Hobieâs new Livewell V2 sports a fresh color scheme, modern lines and more built-in features than ever before. The tank is built from heavy-duty molded plastic, making it lightweight and strong, and features a sturdy eight-inch twist and seal lid for internal access. Upgrades over the original livewell include: a high quality sealed marine switch for On/Off control, an adjustable downspout for easy water level changes, and removable tank partitions for keeping bait healthy and out of hard to reach places. A pump-cap is included for filling the tank with non-circulating water, and a threaded drain plug allows the tank to be completely emptied of water after each use. âThe new Livewell is a plug-and-play product that fits seamlessly in the cargo area of most Hobie kayaks,â says Howie Strech, Manager of Fishing Accessories at Hobie. âDesigned for the serious kayak angler, every aspect optimizes functionality and durability.â

Native Watercraft
$2,799
The Titan is a hands-free forward to reverse, Propel Pedal driven, bass fishing kayak extraordinaire. The Titan Propel 12 (patent pending) offers incredible stability with ample room and flexibility to move around. Optimal for sight casting with plenty of leverage to reel in the catch, this is an anglerâs fantasy fulfilled. This boat features easy-to-reach horizontal rod storage with rod tip protection on both sides of the kayak. The elevated hand-sewn First Class Seating is designed for comfortable transitions between standing and sitting. The unique Titan hull design paired with the rudder allows for an extremely tight turning radius when you are ready to change directions in a hurry. The hull also offers a built-in transducer recess for quick mounting and is made with our Plastifoam technology which adds flotation for safety and increased stiffness for performance. Featuring easy mounting for a Power-Pole Micro Anchor system and with the ability to add a custom motor mount accessory (sold separately) that will accept trolling motors for a power-assisted ride, the Titan Propel series (10.5, 12 and 13.5) is truly in a league of its own.

Native Watercraft
$1,499
The Slayer 12 XC is the first fishing kayak of it’s kind with a retractable skeg.The hull of the XC is designed towards cross conditions performance. A broad flatter hull not only allows river anglers to maneuver and control their boats in tighter conditions while sliding through shallow areas with a very shallow draft, but it also gives an incredibly stable standing platform for sight fishing. When itâs time to cover some ground, a flip of a lever drops a directional skeg to allow the Slayer XC to track on a line to the next spot. The XC maintains a clean deck profile for anglers, but is carefully packed with fish ready features and advanced electronics capabilities for the biggest gear hounds. In designing the XC, we worked with a group of our pro staff to develop not only a layout fit for a pro, simple and clean, but feature rich. No cluttered deck, no tangled lines, just fishing on our mind.

Old Town
$1,999
The Topwater PDL offers large fishing kayak performance in a compact, lightweight, nimble package⦠with up to 450-pound capacity. 10 1/2 feet long, 36 inches wide and only 100 pounds fully outfitted.
⢠DoubleU Hull for precision handling in an ultra-stable, compact, easy-to-transport size. Sneak up on fish in the quietest pontoon-style hull on the market.
⢠Maintenance-free, award-winning, forward/reverse PDL Drive with patent-pending easy-docking system and industryâs best warranty.
⢠Finally, a revolutionary universal transducer mounting system for simple fish finder installation.
⢠Ultra-comfortable & breathable ElementAir seat with high/low positioning.
⢠Oversized stern tank well coupled w/ impressive hull capacity for one of the roomiest fishing kayaks on the market.
⢠Stay organized & easily access gear w/ two flush mount rod holders and thoughtfully-placed onboard rod and tackle storage.
⢠EVA foam deck pads for traction and all-day stand-up fishing comfort.


Fish Monkey
Always on the leading edge of fishing glove technology, Fish Monkey has introduced a great new color pattern in two of its most popular gloves. The Pro 365 Guide glove and The Stubby will now be available in the hot new Voodoo Swamp color pattern.
The Stubby is a half-finger design with shortened fingers and wrist. It is a natural on the water, especially for those who want great protection without additional bulk. Use them for all-day casting comfort, releasing fish and more.
The Pro 365 Glove from Fish Monkey takes the best elements from The Stubby and the Half-Finger Guide Gloves and adds a little more padding and protection in critical areas. This glove is perfect for those professional captains and guides that spend more time on the water than off.
Both designs feature UPF 50-plus sun protection, four-way stretch, exposed fingers, second-skin fit, Monkey Grip palms and more. They come in several color patterns, now including the vibrant new Voodoo Swamp design.

Wiley X
$140⢠Head Size: Medium to Large
⢠Featuring the Kryptek Altitude⢠Pattern Ultimately Designed For Alpine (above tree-line) Environments Where Conditions Are Extreme, Changing Quickly and Often
⢠Shatterproof Selenite⢠Polycarbonate Lenses that Meet ANSI Z87.1-2010 High Velocity and High Mass Impact Standards as well as US Federal OSHA 1910.133(b)(1)(1) Standards
⢠100 percent UVA/UVB Protection with Distortion-Free Clarity
⢠T-Shell⢠Lens Coating Resists Scratching
⢠Polarized Platinum Flash Lens Provides Max Glare Reduction with No Color Distortion: Light Transmission 13%
⢠Rx Ready

Wiley X
$130⢠Head Size: Medium To Large
⢠Shatterproof Selenite⢠Polycarbonate Lenses that Meet ANSI Z87.1-2010 High Velocity and High Mass Impact Standards as well as US Federal OSHA 1910.133(b)(1)(1) Standards
⢠100 percent UVA/UVB Protection with Distortion-Free Clarity
⢠T-Shell⢠Lens Coating Resists Scratching in Extreme Environments
⢠Polarized Venice Gold Mirror (Amber) Lens is Ideal for Sunny Conditions, Fishing in Shallow Water and Target Shooting; Light Transmission 12%
⢠Rx Ready

AFTCO
$79
AFTCOâs new Hexatron performance fleece delivers the technical aspects that you know and expect from a traditional sun protection shirt, but also provides mid-layer warmth with a proprietary heathered ThermoHex⢠dobby fleece throughout. Anglers will appreciate the versatility that Hexatron provides whether worn as standalone shirt on cool days or integrated into your layering system accompanied with a waterproof jacket to keep you comfortable for a full day on the water.

AFTCO
$249
Hydronaut was meticulously designed based off the feedback from the AFTCO Freshwater Pro Team to handle extreme foul weather conditions when comfort, performance and focus is needed most. AFTCO took extensive measures to re-engineer rain gear as we know it with a 20K 100% waterproof 2layer nylon shell, SpeedVent⢠airflow hood, integrated camera mount pocket system, tricot hand warmer pockets, rubberized internal sleeve cuffs, CORDURA® reinforced pliers pocket and knees.

Simms
$129
A pre/post/ or mid-fishing chukka with an off-road, all weather chassis. Constructed out of waterproof vulcanized rubber & neoprene, the Riverbank Chukka sports a grid-fleece lining to keep feet ultra-warm on cold whether they are in the river or on land. Powered by a Right Angle® Footbed and featuring a non-marking, siped outsole, anglers achieve unmatched comfort, stability and traction in what is sure to become an angler driven go-to piece of footwear.

Simms
$129
From clouds to sun to showers, it’s no secret that the weather is fickle and on a good day on the water you can see it all. The search for the layer that bridges all conditions is over. Our men’s Katafront Hoody is a technical fishing jacket that meets all conditions. Layer it under a rain shell or wear it on its own on drier days. Watershedding forearms move in and out of the water while keeping you dry, and an adjustable hood provides shelter and warmth as needed. It’s cut for a full range of motion with just the right amount of stretch.

Costa
$199-$259
Costa Sunglasses, the leader in world-class performance sunglasses and the initiator of the growing Kick Plastic campaign, is helping to bring positive solutions to the growing issue of ocean plastic pollution through its new Untangled Collectionâa collection of frames made entirely from recycled fishing nets. The brand is partnering with Bureo, the pioneer in recycled fishnet products, to turn discarded fishing nets into quality sunglass frames.
The collection will include four new frame styles made from 100 percent recycled fishing nets, each featuring mineral glass polarized lenses, recycled aluminum Costa logos, PLUSfoam recyclable temple and nose pads, and a unique tumbled finish. The Untangled Collection includes two male/unisex styles, Pescador and Baffin; and two female styles, Victoria and Caldera. All styles feature Costaâs patented 580 Lightwave® Glass lenses, providing 100 percent UV protection and polarization to offer the clearest lenses on the planet. The Costa 580® color-enhancing lens technology selectively filters out harsh yellow light for superior contrast and definition and absorbs high-energy blue light to cut haze and enhance sharpness. In addition, Costaâs lens technology reduces glare and eye fatigue.

Costa
$179-$259
Slack Tide offers a sporty, yet stylish look for adventures on and off the water. The ventilation ports and Hydrolite® nose and temple pads help manage perspiration and heat while preventing slippage, and the frames are keeper-ready. The new style is constructed with Costaâs environmentally friendly bio-resin, are durable and lightweight, and hold their shape under the harshest conditions. The new frame incorporates Costaâs innovative sweat management system with ventilation ducting that allows airflow through the end piece of the frameâfor cooling and to reduce lens fogging. And, like all Costa frames, the new style features Costaâs 580® color-enhancing lens technology (available in both polycarbonate and scratch-resistant Lightwave® glass), which selectively filters out harsh yellow light for superior contrast and definition and absorbs high-energy blue light to cut haze and enhance sharpness. The patented 580 lens technology provides 100 percent UV protection and polarization delivering the clearest lenses on the planet.

Popticals
Anglers demand the best gear, especially when it comes to optics. Popticals partnered with Mossy Oak to create the ultimate fishing sunglasses by combining our award-winning portable design and NYDEF⢠nylon lenses with the most popular camo pattern on the market. NYDEF lenses manufactured for Popticals by Carl Zeiss Vision provide the same clarity as glass at a fraction of the weight, allowing anglers to see sharper details beneath the surface of the water. The patented design featuring the FL2 Micro-Rail System® enables the sunglasses to collapse down and fit inside a portable hard case, keeping them safe from damage and easily accessible.